Calibre Marketing has considerable experience in the care sector, having worked with a variety of clients and businesses. This includes companies that provide in-home care, care and nursing homes, as well as agencies that recruit and supply staff in the care sector. We also have experience working with providers of the latest telecare technologies, supporting independent living within the community.
Care Marketing with Empathy
We have worked with several different types of businesses and organisations including companies that provide in-home care, care and nursing homes as well as agencies that work to recruit and supply staff in the sector. To find out more about the fantastic results we have achieved working with Bright Care, please see our case study.
For many of these businesses we need to recruit both clients and carers and so our marketing activities are directed at the two audiences. Sometimes this is simultaneous, other times we need to be able to increase the focus on clients, when carers or beds are available and to recruit carers when client numbers are in the majority.
We have also worked with businesses that require a similar level of empathy, especially at times that are difficult to make decisions, for example, a large regional firm of funeral directors. We have been working with CPJ Field for over 3 years and achieved amazing results in terms of their digital marketing activity. Please read the case study for more details.
Our team also has experience working in-house and managing the marketing activity for a leading telecare provider. Telecare / Telehealth services and technology is designed to support independent living, allowing more people to stay safely in their own home for as long as possible.
For all marketing requirements within the care sector, we can bring to bear a mix of search, social, direct and media marketing. We are a marketing agency that has experience in care and really does care.
If you operate in the care sector, we would be very interested in talking to you to utilise our understanding and experience in this arena. Please contact us today.
