We’re excited to welcome two new members to the team, a senior marketing professional with deep roots in B2B marketing and a dynamic PR and media specialist with a flair for storytelling. At Calibre, we don’t just deliver marketing, we lift businesses to new heights. Together, we bring fresh perspective, proven expertise, and the kind of lift that only comes from having real experience across various market sectors.
Here’s a little more about the newest faces joining the Calibre crew, on our journey skyward.
Suzie Minto – Account Manager
“With over 20 years of experience in B2B marketing, I’ve had the opportunity to work in-house for a variety of organisations, from small and medium sized businesses to global corporations. I’ve created and managed multiple marketing plans, delivering a wide variety of campaign activity, working across complex project networks, as well as leading the marketing activity for smaller, independent companies.
My career journey has given me experience of working within a variety of sectors including financial services and healthcare. As an Account Manager, my focus is on delivering strategic direction, clarity, and measurable impact for our clients.
What drives me is the ability to blend high-level planning with practical execution. My strength lies in strategy development, campaign planning, and project implementation, always with a firm eye on outcomes. I love to manage both clients and teams, lead campaigns, as well as seeing a project through from conception to completion.
The variety of clients and industries working with Calibre is a big draw for me, as well as the opportunity to get hands-on with client collaboration, and I am looking forward to building creative and data-led campaigns and most importantly, delivering exceptional results from our carefully thought through marketing plans.”
Rose Butcher – PR & Media Specialist
“With 8 years of experience spanning PR, media, and content creation, I have worked across both B2B and B2C landscapes, partnering with businesses in technology, entertainment and lifestyle sectors. I have secured features in major publications such as The Telegraph, TechCrunch, Rolling Stone, and on the BBC, but for me, it’s never just about landing press coverage. It’s about telling stories that resonate.
My career has included a mix of agency life, entrepreneurship, and freelance work. From launching my own online art business to developing PR strategies and thought leadership content, I bring a media-first mindset and creative edge to everything I do.
On the media side, I specialise in crafting stories that get noticed and remembered. Whether it’s writing compelling PR pitches, ghost writing articles for thought leaders, or building out a full-scale content strategy, I focus on voice, authenticity, and audience connection. I also bring a background in SEO writing and digital marketing, along with social media planning and campaign execution.
At Calibre, I’ll be helping businesses elevate their press presence using impactful storytelling and earned media, through a digital-first lens, that keeps pace with today’s media landscape. For me, marketing is part logic, part creativity. I love working across sectors and industries to bring structure and innovation together and I am especially looking forward to building strong partnerships with Calibre clients and helping them grow.”
The Journey Ahead
We are thrilled to have Suzie and Rose join the Calibre crew, a team already motivated by curiosity, collaboration, and achieving tangible results for our clients. Whether we are strategically planning behind the scenes or creatively working to secure new business, our goal is to ignite fresh ideas, deliver compelling campaigns and most importantly, add value.
To discover more about Calibre, please contact us and we can arrange a time for us to discuss with you how we can help.
